Seasonal Experiences
SELECTED WORK
Building seasonal experiences through long-term creative strategy, designed to engage guests and drive business growth.
HOLIDAYS AT SEA
PRINCESS CRUISES
Creating a new fleetwide holiday season designed to transform the onboard experience.
As Creative Director, I led the creative vision and development of Holidays at Sea, directing multidisciplinary internal and external teams from concept through delivery. The result was an integrated seasonal experience spanning original entertainment, décor, music, technology and family programming across the Princess fleet.
A Season Across The Ship
Holidays at Sea extended far beyond a single production, creating a connected seasonal experience across entertainment, hospitality, family programming and the ship environment.
From Santa's arrival and original theatrical programming to intimate family moments, festive dining environments and fleetwide décor, each touchpoint was developed as part of one cohesive creative vision.
From Development to Delivery
I led a talented multidisciplinary team of creative designers, directors, choreographers, composers and technical specialists, guiding the creative vision from concept and development through rehearsal, installation and launch.
